
Good Things Happen When You Don’t Do Normal
We're a New Zealand creative studio crafting websites, web apps, and digital brands for ambitious businesses globally.






















Our Services
We are a Christchurch based creative studio obsessed with building beautiful, bespoke digital experiences that are simple to manage, impossible to ignore, and drive real results.
Webflow
Development
As a Premium Webflow Partner, we build dynamic, easy-to-manage websites, designed for impact.


Website & Mobile Design
Stand out and drive real results with a bespoke web design that truly oozes your brand’s personality.


Website Development
Building powerful, responsive, and interactive web solutions.


Website Strategy
Lay a strong foundation for your brand’s online presence that captures attention and drives growth.


Branding & Identity
Unleash your business’s potential with custom branding, designed to showcase your company’s unique values.


Our 2025 eBook
The 30 Day Digital Launch Toolkit
Too many businesses launch with half the basics missing,
no professional emails, no branding and not even being remotely Ai ready. That’s like serving a sandwich without the filling.
The 30 Day Website Launch Toolkit makes sure you’ve got everything in place in 2025, so when people look you up, you look ready for business.

Our Process
Onboarding
We’ll kick things off by setting up communication channels and guiding you through our workflows to ensure a smooth project ahead.
Strategy
Through thorough research, we dive deep into understanding your business, target audience, and competitors, mapping out the perfect website structure to exceed your goals.
Design
We’ll craft a visually stunning, engaging website design in Figma that captures your brand’s essence and resonates with your audience.
Development
Your designs come to life online as we build a responsive, intuitive website that’s simple to manage, optimised for performance, and scalable for future growth.
Quality Assurance
Every website goes through rigorous testing to iron out any bugs, implement final changes, and ensure seamless functionality and experience across all devices.
People Like You Who Asked Themselves “What IF ?”
Not Your Average Digital Solutions Agency
What IF Web is a bespoke brand, website design, and development studio based in Christchurch, New Zealand. We turn bold ideas into standout digital experiences for ambitious brands—because we know that good things happen when you don’t do normal.
Learn More About Us
Fancy a Free Quote?
Got a crazy idea? We’re all ears. Reach out, share your story, and let’s make some magic together. Click below to get your free quote.




















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